What do I believe?
I believe that you deserve a fair shot in the online marketplace
I wrote this DIY Digital Marketing E-guide to give you, a business owner, clear information to develop and execute a modern Digital Marketing Strategy.
I strongly believe that many of you have great ideas, products, and services to better others’ lives. I believe that these ideas shouldn’t be left unnoticed for the lack of digital marketing knowledge.
Marketing is about effectively and efficiently communicating your ideas, visions, products or services. I will help your company become an authority and gain your clients’ trust by communicating your expertise through digital media.
I will teach you, step by step, to use modern digital marketing tools and strategies to create a cohesive strategy that will result in higher quantity and quality clients.
— Filip Blaho, Director, WEB X ONE
Release promotion
Order your copy now for a discounted price: Limited time offer.
E-guide
You’ll get a copy of DIY Digital Marketing E-guide and a 30 minute video consultation.
Order now!E-guide + 2 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 2 hour video consultation.
Order now!E-guide + 4 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 4 hour video consultation.
Order now!All prices are in Canadian Dollars!
Step-by-step instructions to attract prospects and turn them into your loyal clients.
81% of consumers are searching for products and services online. They will find Webpages, Google my Business listings, Social media accounts, or YouTube videos. If you want to reach this 81% of people, this is where you need to be.
You started your company. You have your website, Facebook, Instagram. But it is not bringing the desired results. Why? Your website is not enough for your business to cover the online space. You need to understand the overall context of digital marketing.
You need to understand Digital Marketing strategies and tools in the larger context to make them work together in synergy.
- Web Development
- Search Engine Optimization
- Video Production
- Social Media
- Branding Strategy
- Copywriting
- Storytelling
- Email Marketing
Sea To Sky Cleanology
“Hello Filip, First of all, thank you very much for your good work on my new webpage. I have contacted Filip with a request to build me a modern and functional website. My main prerequisites were. Website needs to be made for visitors’ experience. Clean and clear…read more“
Maryla Kubina
Operations Manager
Fresh Home Renovations
“Hi Filip, Thank you very much for your good work on my company’s, Fresh Home Renovations, website. I appreciate that you have accommodated my design ideas but also expanded them to a new level…read more“
Zbynek Razima
Operations Manager
Fresh and Up Painting
“Thank you Filip for getting my Fresh & Up Painting company portfolio out there. I have originally attempted to make a website myself. It ended up being a waste of time and money and the result was giving zero justice to my company…read more“
Stefan Ulicny
Operations Manager
Great Blue Escapes
“Hi Filip, Thank you very much for the good work that you and your Webxone team had put into my website. Appreciate that you helped me with the hosting and domain set up and as well as the complete site development…read more“
Tom Evander
Operations Manager
Tracy Newton Hair
“Very happy with the results of my website project! Communication was easy and I appreciated the professional recommendations…read more“
Tracy Newton
Canadian Hairstylist of the Year 2020
Release promotion
Order your copy now for a discounted price: Limited time offer.
E-guide
You’ll get a copy of DIY Digital Marketing E-guide and a 30 minute video consultation.
Order now!E-guide + 2 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 2 hour video consultation.
Order now!E-guide + 4 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 4 hour video consultation.
Order now!All prices are in Canadian Dollars!
92
Number of pages
296
Hours spent writing
53
Number of chapters
183
Coffees drank
Expertise, Authority, Trust
This E-guide brings you all the knowledge to develop and execute a modern Digital Marketing Strategy to attract qualified prospects and turn them into clients.
Content creation
This guide will teach you how to create great content that will attract your followers. You will understand how to develop a story, write amazing headlines, CAT (call to action) and meaningful content itself.
Branding Strategy
Branding is the cornerstone of all your marketing efforts and will help you greatly in every aspect of your business. Branding will give your business identity. It will determine what it is and what it is not. Branding is one of your most important assets.
Video production
Video is the most popular format to introduce your service, product or your organization. You will learn everything from writing a script to tips on how actually to shoot the video.
Social media
Social media strategy will teach you how to tackle social media with branding, written copy and video content that you have previously developed. Learn what kind of content to create and what strategies to use to actract your target audience.
Website and SEO
Website and SEO will teach you tactics so your website attracts and converts your potential clients. Technical, content, off-page and on-page SEO as well as UX and UI of the website itself.
This Digital Marketing DIY E-guide is for you, a businesses owner, to give you clear, step by step instructions to develop and execute digital marketing strategy.
However, you will need technical knowledge to execute some of these strategies: graphics, video editing, website development etc.
These help you to efficiently and effectively communicate your expertise, become an authority and gain the trust of your potential clients. As a result, this will bring you higher quantity and quality leads and convert them into your loyal clients.
This Digital Marketing Strategy DIY E-guide will help you generate new traffic, leads, and sales for your business by reaching that 81% of people looking for your products and services on the internet.
This E-guide will teach you how to write content that your clients will notice, read and act upon. From headlines through content to call to action. This E-guide will teach you how to develop a good story. This E-guide will give you dozens and dozens of specific tips on writing content that will be desirable first of all for your followers as well as for search engines.
Use the AIDA principle when writing content.
Always write with purpose.
Start your message around a problem your clients have.
Understand the problem and empathize.
Show how to solve the problem. Plan the next steps.
Flip feature into the benefit.
Make headline a question.
Start headlines with odd numbers.
How to shoot and use B-roll in your video.
Use reaction shots.
How to compress or expand time.
The best way to make a cut invisible is to cut during some movement.
Start the video with a motion to grab attention.
Use the traditional 2 column scriptwriting method.
Consider your customer’s journey to create specific content for each stage.
This E-guide will give you all the necessary information to develop your branding, which will serve as a base for your marketing communication.
It will develop your target audience.
It will develop your positioning statement.
It will define your value proposition.
It will define your mission and vision statement.
It will define your brand personality, character and whole identity.
Inspirational and influential companies communicate from the inside out. Answering the WHY question first.
A strong value proposition will give compelling reasons to your customers to do business with you.
A strong value proposition is what makes your organization unique and separates it from the competition.
Your vision statement is a picture of your company in the future.
A vision statement is an aspirational sentence communicating your business motivation and goal. A who we are statement that should be lofty and excite and inspire employees, customers and partners
Personify your brand to be more memorable and meaningful
The more social media following your business has, the more authority, trust and expertise you command.
Use it to sell your Instagram page firstly.
Create content around a solution to a problem.
Your content should give value to your followers.
Quality content is the best way to grow.
Use stickers to engage viewers with polls, questions and quizzes.
These interactive elements make it easier for your followers to respond.
Positioning research
Copywriting standards
How to write headlines
How to develop a story and basics of storytelling
How to write great content
Branding strategy explanation
How to develop a strong value proposition
How to develop your mission and vision statement
How to develop brand personality, authenticity and identity
How to make an amazing marketing video
Important practical tips and tricks on how to shoot a perfect video
Types of marketing videos.
How to develop an Instagram strategy
How to develop an Instagram content strategy
Posts tips
Facebook marketing
LinkedIn marketing
YouTube marketing…And few more
There is also bonus material on cognitive bias, lead energy, trust-building and testimonials.
Release promotion
Order your copy now for a discounted price: Limited time offer.
E-guide
You’ll get a copy of DIY Digital Marketing E-guide and a 30 minute video consultation.
Order now!E-guide + 2 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 2 hour video consultation.
Order now!E-guide + 4 hours
You’ll get a copy of DIY Digital Marketing E-guide and a 4 hour video consultation.
Order now!All prices are in Canadian Dollars!
You have your product service project
We will find you your loyal clients
DIY Digital Marketing E-guide
Four strategies working in synergy
Branding Strategy
Understand what your company is, beyond the product itself.
Website Strategy
Understand how the website should work and convert your visitors into clients.
Social Media
Raise awareness of your brand. Build social proof, trust, expertise, authority and authenticity.
Video Production
Tell a powerful story about your brand and company.